Business Process Automation2019-12-05T04:02:10+00:00


Web marketing Guru and its consultants have been in the business of reviewing, designing and deploying process improvement and innovation for many years.

Web Marketing Guru Engagement Life Cycle

Web Marketing Guru and its consultants have been in the business of reviewing, designing and deploying process improvement and innovation for many years. Our unique approach draws together our combined line operations, client service, change management and IT speciaisations to deliver holistic business process transformation.

Our blue-chip client base is a testament to the ongoing value that we have delivered across the operational areas of banking, financial services, insurance and government.

Our process consultants bring a mix of industry experience, pragmatism and thought leadership to help your business translate business strategies into deployable outcomes.

  • Experience: Pragmatic business specialists working with line of business and IT stakeholders to enable change and effect business improvement.
  • Innovation: Leadership in business process analysis and design with deep domain expertise and the ability to leverage all possibilities with the best of breed technology underpinning our capability.

Web Marketing Guru’s Advisory Services are pragmatic

Web Marketing Guru’s Advisory Services are pragmatic, holistic and outcome-focused.
By combining the discipline of BPI with the industry best practices of lean Six Sigma, innovation, Human-Centred Design and Customer-Centric Business Transformation, we provide Business Process Transformation.

  • Problem definition
  • Opportunity identification
  • Stakeholder engagement
  • ROI modelling
  • Change management

BPM Process Analysis

Web Marketing Guru consultants understand the need for holistic design and the importance of understanding the business case and context.

We fuse BPM Process Analysis best practices and innovative techniques with a collaborative, inclusive approach to requirements gathering, process design and solution specification to:

  • Assess, initiate and mobilise BPM projects
  • Deep BPM Analysis:
    • ‘As-Is’ process discovery & decomposition
    • Problem analysis
    • ‘To-Be’ process re-design
    • Metrics, SLA definition
    • Analytics & Reporting design
  • Best practices process AND project reviews

Seamless relationships with the business

Web Marketing Guru brings processes to life through the deep experience in BPI, business process automation, BPM, Cognitive Process Automation and RPA skills with a commitment to delighting the customer both in the short and long-term.

Our highly competent practitioners are married with the right analytical skills and Agile Development Methods to deliver:

  • Seamless relationships with the business, internal IT and the project management team
  • High performance augmented teams of Web Marketing Guru and client staff
  • Early realisation of tangible outcomes via short-sprint approach to development
  • A superior track record of success

Web Marketing Guru provide a support options

  • Policies and procedures writing and technical writing
  • ​Forms (paper, pdf and online) analysis, forms design & redesign
  • Where Web Marketing Guru have deployed our in-house solutions, we can offer first-call help desks through to fully outsourced support.

Selecting from a menu of support functions and KPI’s, our customers can customise a Web Marketing Guru supplied solution support function which fits their business needs.

Post process transformation

Post process transformation, real-time process and staff performance data becomes available, exposing bottle necks, poor performing staff and more. Informed with this data, Web Marketing Guru can provide continuous process improvement as most projects continue to deliver further opportunities for improvement.

Our Process Management team can constantly evaluate the effectiveness of processes and continue to modify them to meet organisation goals.